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The 3 step strategic plan

Too many so-called strategic plans are full of warm fuzzy platitudes. Get specific!
  • Where are you going (what do you want to achieve and why)?
  • What will it look like when you get there (your market, your offer to that market, your business model, processes, organisation, etc. and why)?
  • How will you get there (what will you do, why and when)?
First posted 22 June 2009.